ClickZ Solutions For Marketers

Tanqueray Invites Users to Explore "Tony’s World"

Interactive agency ID Society was responsible for the strategy, creative, and Web site creation for the initiative.


Web Companies Channel Aid to Bayou

A bevy of Web and wireless companies is asking their large user bases to consider donating to humanitarian aid groups.


Sprint Nextel Says ‘Yes You Can’ in New Branding

Sprint Nextel lets loose a new branding campaign to introduce the newly merged brand.


Proceed Acquisition Won’t Proceed

Think Partnership terminates its proposed merger with SEM firm Proceed Interactive.


MasterCard to Small Business: ‘Get Wired’

A sweepstakes offering "technology makeovers" to small businesses is promoted via an online campaign.


Organic to Handle Bank of America Interactive

An interdisciplinary team from Omnicom wins the firm’s business away from incumbent Interpublic.


Microsoft Buy Opens Pay-Per-Call Possibilities

The acquisition of Teleo could enable MSN to offer the pricing model to local advertisers.


Google Dabbling in Print Ad Brokerage

A "limited test" with several tech-focused magazines began this month.


Red Cross Seeks Donations of Online Ad Space

Web site operators are invited to carry banners linking to disaster relief donation pages.


LEGO Gets Personal With Customers

LEGO Factory lets customers design their own LEGO sets on the Web and have them made to specification.