data mining customer relationship management

Mining Patent Data for Competitive Intelligence

August 29th, 2005

Patent are the source of the technological innovation and detailed mining of patent literature is proven to be useful for Competitive Intelligence. This article attempts to analyze importance and methods for the patent data mining and their future use in the competitive intelligence.

Gaining Business Intelligence

August 29th, 2005

A white paper on how companies should analyse customer data to gain better business intelligence and how they can use that knowledge. In an increasingly competitive world, using your client database smartly, to gain a better understanding of your number one asset – your customers – can make or break the success of your company…

CRM Solutions

May 26th, 2005

Wanting an effective CRM solution?…..

“Customer Relationship Management
- effective techniques to dramatically improve profitability”
Progressively increase customer lifetime value, and ensure you retain your best customers…

Most businesses are awash with more data than they can deal with - prospect and customer lists, sales data, market research, and complaints – and yet their staff do not use this [...]